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Customer Happiness – April 2015
Finally, spring is here! Those of us in the northern hemisphere are pretty pumped, and sometimes answering your emails on a laptop outside to celebrate smile .
Today we’re taking a look at our support team’s metrics for April. If you’ve not read our happiness reports yet, we share them publicly to be
Build Your Store by Building Customer Loyalty
One of the key metrics in an eCommerce business, like one you can set up through Shopify, is the lifetime value of a customer. Simply put, the lifetime value of a customer is the measure of how much revenue a single customer will create over a lifetime of interacting with your business.
Let’s take a simple example of shaving razors (check out Harry’s for a great online store example). If a customer buys razors for $5 each month from a single brand for 5 years before switching to a different brand, then the lifetime value of the customer is: $5 x 12 months x 5 years = $300.
A huge part of this value comes from
Jilt Re-launched!
The unfortunate reality of running an eCommerce store is that 68% of all shopping carts are abandoned. This means that over half of visitors that start checkout — not the ones that just visit, but ones that take action to purchase — will stop purchasing from you. Saving this revenue can make a significant impact on your bottom line, and we’re please to announce that we’ve got an app that will help you do so: Jilt.
Jilt is an abandoned cart solution we
Customer Happiness – March 2015
We’re reflecting today on our support team’s metrics for March, and we share them with you to be up-front and transparent about how our team and customer service system works. Our goals from February were: (1) maintain our satisfaction ratings, (2) decrease time to first reply, and (3) increase replies in the first 12 hours.
We hit
Customer Happiness – March 2015
We’re reflecting today on our support team’s metrics for March, and we share them with you to be up-front and transparent about how our team and customer service system works. Our goals from February were: (1) maintain our satisfaction ratings, (2) decrease time to first reply, and (3) increase replies in the first 12 hours.
We hit